: The Best Podcast Promotional Tips for 2021 #IndiaNEWS #General How to promote podcasts? Good on you for recording your podcast. In 2021, this genre is still gaining popularity after its magical resurrection.

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The Best Podcast Promotional Tips for 2021 #IndiaNEWS #General
How to promote podcasts? Good on you for recording your podcast. In 2021, this genre is still gaining popularity after its magical resurrection.
But if you want someone to listen to the podcast, you definitely need to start promoting it. In this short guide, we will give you some advice on this matter.
Tip #1 : Submit your podcast for different platforms
Submit your podcast for distribution across the myriad of podcast directories. These include Apple Podcasts, Amazon Podcasts, TuneIn, Stitcher, Castbox, Pocket Casts, Spotify, Google Podcasts, and many more. You can also use a host who distributes across these platforms for you automatically.

Consider paid advertising on podcast listening apps. The great thing about this option is that 100% of the people you reach with your promotion are podcast listeners.
Tip #2: Create quote images
To promote the podcast as efficiently as possible, you need to transcribe it into text. If not the entire podcast, then at least the most important parts. Create images with quotes.
You can use automated tools like a voice notepad or hire a freelancer to do this job for you.
When you create your podcast, don’t forget to take a couple of photos to use for preview. Also, record a couple of 2-3 minute videos about the podcast. The video tip only applies to documentary and educational podcasts.
These videos can be posted on social media with an invitation to listen to the full podcast.
Tip #3: Share with your email list
If you are lucky to have a mailing base, then don’t hesitate to tell them about the podcast. But do it gently and intriguingly. To involve as many people as possible, throw out a teaser for your podcast (“photo + text� or “video voice�) and ask your audience to subscribe so they don’t miss out on the next episode.

Promote using an email signature

When you send another email, the recipient may not know anything about you. However, if you put a link to your podcast in your email signature in addition to your first and last name, then there is a chance (and pretty decent) that the recipient will become your listener.
It is possible to save a lot of time and effort if you create your signature with a dedicated tool. Here is a good email signature generator to try out. It’s free and easy to use.

Get inspired by these awesome email signature examples.
Tip #4: Use your social networks
You should have some photos, a text transcript, and even short videos. These several types of content can be promoted on social networks. As a rule, podcast promotion comes down to classic social media post promotion.
We would also suggest using the full range of advertising opportunities of these networks.

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