: Interactive Avenues appoints Pranali Sarkar as Associate Vice President, Media Planning #IndiaNEWS #Industry Updates In her new role, Pranali Sarkar will be responsible for scaling up and adding more

Interactive Avenues appoints Pranali Sarkar as Associate Vice President, Media Planning #IndiaNEWS #Industry Updates
In her new role, Pranali Sarkar will be responsible for scaling up and adding more value to the abilities of the agency under media planning function.

Pranali Sarkar joins Interactive Avenues; she will be tasked to scale up and add greater value to the current capabilities under the agency’s robust media planning function.

With over 15 years in the industry, integrated media planning and strategy is core to Pranali’s area of expertise. She has seasoned expertise in FMCG, and Telecom categories, and her diverse rich portfolio features top advertisers in the country including Unilever, Mondelez, ITC, Godrej, and Reliance, to name a few.

Also Read: Eveready brings back its Give Me Red tagline in latest campaign

Talking about Pranali’s appointment, Amardeep Singh, CEO, Interactive Avenues – A Reprise Network Company said, “As more brands are committing to the digital transformation journey, we strive to fuel meaningful business outcomes with precise targets and that’s where Pranali comes in. Her experience and portfolio are a perfect fit for our integrated business and complement our data-driven philosophy. We are excited to have her onboard and wish her all the success.�?

About her new role, Pranali said, “Interactive Avenuep�&H�]][ۈ�X�Y�]�[��H��[�H�[�HY�H��]]]�H[��H[�XY[��HH��۝[�[��[�YYXH�X�[]Yˈ[��X��Y�HH[�[ZX�XY��X[H]H[H�[Y��HH�ً��H[H��[��ܝؙ��[��ܝ[�]H��[]�]H[�[�[��HH^�[��YYXH�[��[ۈ�HܘY�[��]�XY�H��][ۜ��܈�Y[�[�Y�[��H��[��]��Y�[Z�K��[�[H��ܚ�[��]�[ܝ[KXY[��H[�[]��ۘ[ؙH�]Y�ܞH��H�H�X�XYY][H�[ZYۜ��܈X�ۚX��[��Z�HݙK��]��[YHH�]ˈ�H�[��ܚ�Y�]XY�ۈ��H�H[Y�][�XYZ�[�Yܘ]YYYXH[��[��X[˕H��[��X�]�H]�[�Y��[��[�[Hؚ؈��X]H�X�H��Y[�YYXH[��[��X�Y��ۈ��X[�[[��K�