: Tata Starbucks launches new campaign #BrewYourOwnStarbucks #IndiaNEWS #India Hyderabad: Celebrations are galore for Tata Starbucks as the brand marks its 10th anniversary in India. Announcing the
Tata Starbucks launches new campaign #BrewYourOwnStarbucks #IndiaNEWS #India
Hyderabad: Celebrations are galore for Tata Starbucks as the brand marks its 10th anniversary in India. Announcing the novel #BrewYourOwnStarbucks campaign, the brand celebrates its glorious presence in India and strengthens the warm connections it has built with their customers over the years, by offering its customers a-once-in-a-lifetime opportunity to get featured on the Starbucks menu!
Talking about the campaign, Deepa Krishnan, chief marketing officer, Tata Starbucks Pvt Ltd, said, “At Starbucks, customers are at the centre of everything we do, and it all starts with their names. As we mark our 10th anniversary in India, we want to celebrate all our customers and the hidden barista in them. Our customers are as passionate about coffee as we are full of new ideas and creativity. In this unique campaign, customers are invited to share their own bespoke recipes for a Starbucks beverage and stand a chance to get their names and special beverages featured on the Starbucks menu.?
This unique campaign has been brought to life with a film, conceptualised and produced by Edelman India in collaboration with The Yellow Umbrella Films. The film highlights Tata Starbuckp&HL^YXZ[ۙH[[XK[H][ۜ[YH[]YHܝ[]H[YH]H[[HHو]XۚXYXKH[Hٙ]Hڛ[[[HXܙH[]Y[]HHXZHH]YH܈X[]YHXKHۈ^Z[XKHܙHݜH][]ۈHY[Hؙ8$Z[x&XY[X[HHH]X[X][ZL[]؞HH]Y[HH[[HX][X[HݜY[ݙYYHKH[H[]Y[ۙK[ًXKZ[[ZYۈH[[]YHYX]H[]Y[HZ[[[H[HHX]YۈXY[˂X]H[ZYۈNY]ۈ[Yܘ[BHYHX[XH
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